Cookies are very small text files or pieces of code, which often include a unique identifier. When you visit a website, it will ask to store this text file on your device via your browser to remember useful information about you, your visit and choices. We also use similar technologies to cookies known as “web beacons”, “pixels” or “tags”. These technologies do a similar job to cookies, allowing website operators like us to count page views and understand how visitors interact with and respond to certain content on a webpage or mobile application.

We may also track your activity on our mobile applications through SDKs. SDKs are blocks of code provided by our partners that may be installed in our mobile applications. SDKs help us understand how you interact with our mobile applications and collect certain information about the device and network you use to access them, such as the advertising identifier associated with your device.

For the purposes of the remaining sections of this Cookies Policy, we refer to all cookies and similar technologies as “cookies”.

We use “third party cookies” in connection with our Site. Third party cookies are cookies placed by third party website operators. Information about you collected by those third party cookies will be shared with the relevant third party, in our case Google. Please refer to the table below and Google’s privacy policy for more details about the information they collect and how they and we use it.

Please note that our Site may link to third party websites which are not operated by us. Where you follow links from our Site to a third party’s website, that website may store different cookies on your device. You should check the relevant privacy policy and/or cookies policy for more information about how that third party uses cookies.

You should be aware that applications you use to access our Site, such as your website browser, may also place cookies on your device when visiting our Site, or other websites. An example of this would be where you sign into Google Chrome using a Google Account (see Section 6 below). We do not have control over these third party cookies, so you will need to manage these cookies in the settings of the relevant applications.

For more details on cookies, please visit All About Cookies.

All cookies have expiration dates that determine how long they stay on your device:

Session Cookies: These are temporary cookies that are placed on your device during your browsing session and then expire (and are automatically erased) whenever you close your browser.

Persistent Cookies: These are designed to last for a pre-defined period of time, which varies depending on the nature of the cookie. Persistent cookies stay on your device until they reach their individual expiry date, or until you manually delete them (see Section 5 below).

We use the following types of cookies:

Persistent Essential Cookies: Essential cookies are those cookies which a website could not operate without. Essential cookies include cookies such as login cookies, shopping cart cookies and Site security and integrity cookies. Security cookies help keep your account, data and the Site safe and secure. Such cookies can help us identify and impose additional security measures when someone may be attempting to access a Site account without authorisation, for instance, by rapidly guessing different passwords. These cookies also store information that allows us to recover your account in the event you have forgotten your password or to require additional authorisation if you tell us your account has been hacked.

Third Party Persistent Analytics / Performance Cookies: Analytics cookies, along with other information, allow websites to calculate the aggregate number of people using a website and which features of a website are most popular. This information is generally used to improve the website and the way visitors navigate it.

The table below sets out more information about the cookies we use on our Site and the purposes for which we use them.

Non-essential Cookies – We may only store and access non-essential cookies on your device with your permission. You are not obliged to give consent to our use of non-essential cookies. If you do give your consent and then change your mind, you can block or delete them (see Section 5 below).

Essential Cookies: Please note that we do not need your consent to store and access essential cookies on your device, although you can still block or delete them (see Section 5 below).

There are various ways that you can manage your cookie preferences, but please be aware that to use some parts of our Site you will need to not block essential cookies. If you block or subsequently delete essential cookies, some aspects of our Site may not work properly, and you may not be able to access all or part(s) of our Site.

Your options for managing your cookie preferences are set out below:

You can block the use of cookies generally (not just in respect of our Site) by activating the relevant settings in your browser. For more information on cookie management and blocking or deleting cookies for a wide variety of browsers, visit All About Cookies.

Further, if you do not want to be tracked by Google Analytics, you can install the Google Analytics opt-out browser add-on (but this will only work on certain browsers). For further information on Google Analytics and its use of cookies, please consult the Google Analytics cookies policy.

Separately to our use of Google Analytics cookies, when you access our Site via Google applications such as Google Chrome, Google may collect user information for the purpose of Google serving personalised advertising across your devices. Google can place these advertising cookies on the devices used by visitors to our Site because we use Google services to run the Site. However, these cookies are dropped for Google’s own purposes and as such we do not have any control over how or when they are dropped. You will need to opt-out of receiving these cookies via your Google settings. For further information about these cookies please see: https://policies.google.com/technologies/types?hl=en-US. Please note that other browsers may use similar tools.

We may update our Cookies Policy from time to time. This might be for several reasons, such as to reflect a change in the law or to accommodate a change in our business practices and the way we use cookies. We recommend that you check here periodically for any changes to our Cookies Policy.

If you have any questions or feedback on our Cookies Policy, please contact us at data.privacy@sen.com.